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Thrive, Create, Transform.

Who are we?
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Who are we?

We are a Pledge Fund that invests in scalable and purpose-driven companies in the United States.

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Our team, operating partners, and pledge fund investors have substantial experience in investing, creating, growing, operating and selling businesses.

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We invest in proven businesses with strong management teams that are ready to scale within our core sectors: (i) financial services, (ii) business services, (iii) specialized services and products.

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We make, both controlling and non-controling stake, investments in lower middle market with a ticket sweet spot, which ranges from US$10.0m and US$20.0m.

Investment Criteria

Investment Criteria

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1

Financial

Revenue of +US$10.0m

EBITDA margin of +15.0%

Annual growth of +10.0%

Recurring or repeating sales

Stable cash flow generation

2

Company-specific

Great teams seeking an investment partner that will help them grow

Private ownership

B2B or B2B2C business models

Differentiated product or service

3

Industry / Geography

Annual growth of +5.0%

Fragmented industry

Tech-enabled industries

Located in the US – focus on California or Texas

What makes us different?

What makes us different?

Concentrated portfolio

We built a concentrated portfolio over time, which enables us to be truly hands-on involved in enabling our portfolio companies to grow and improve

Unique fund setup

This enables us to to be flexible in how to define the ideal investment structure for what the business needs, and access to bring specific know-how from the group of investors

Value creation philosophy

Track record and established methodology for defining and supporting the growth strategy, taking ownership over key initiatives

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Our team

Our Team

Alejandro 
Rodríguez
  • LinkedIn

Founding Partner

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Type of experience: +10 years of experience in direct private equity, private credit, fund-of-funds and co-investments

Combined experience: investing/managing +US$500.0m AUM funds and over +15 investments

Companies: PineBridge, Kandeo, CitiBanamex

Sectors: Financial Services, Education

Geographies: U.S., Mexico, Colombia and Peru

Education: ITAM and MBA NYU Stern

Daniel
Atri
  • LinkedIn

Founding Partner

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Type of experience: +10 years in private equity and venture capital, management consulting, project development and entrepreneurship

Combined experience: investing/managing of +US$800.0 m AUM funds and +15 investments

Companies: Abraaj, LIV Capital, Schlumberger

Sectors: Education, Healthcare, Retail, Financial Services, Manufacturing, and Energy

Geographies: Mexico, Colombia, U.S., Europe

Education: IBERO and MBA Chicago Booth

Contact

Contact

8910 University Center Lane, Suite 400

San Diego, CA, 92037

  • LinkedIn

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